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Overview of Online Qualitative Methods

Total Credits: 1 Advance Credits

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Jeff Walkowski
1 Hour
Audio and Video


Get a high-level overview of all of the online methodologies available to qualitative researchers today. Video chats, text chats, and longer-term message boards will be covered, along with an introduction to social media research. Pros and cons of each method will be highlighted, along with considerations to help decide which method is best in certain circumstances.  



Jeff Walkowski's Profile

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Owner/President Inc

Jeff Walkowski, co-chair of QRCA’s original Task Force on Online Qualitative in the early 2000s, is co-founder of the Online Moderator Training Institute, and co-editor of Qualitative Research Online (2004).  Many years ago he thought of changing his company’s name to Mr. Online.  He has a sweet tooth, with a particular weakness for cake-style donuts.

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