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Revisiting Online Bulletin Boards


Total Credits: 1 Advance Credits

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Presenters:
Kristin Schwitzer
Duration:
48 Minutes
Format:
Audio and Video



Description

Learn how online bulletin boards (OLBBs) can take the place of your previously planned in-person focus groups and/or one-on-ones during COVID-19 with a safe, convenient, and highly flexible methodology that also works great for longitudinal and global studies.

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Presenters

Kristin Schwitzer's Profile

Kristin Schwitzer Related seminars and products: 1

President

Beacon Research


Kristin Schwitzer launched Beacon Research, an independent full-service insights consultancy in 2000 and quickly started using online solutions, first with AOL chat groups and then with online bulletin boards. Within two years, online qualitative represented a strong majority of her work and has ever since. Like Jeff Walkowski, Kristin was a member of QRCA’s Online Task Force in the early 2000s and later became the Founder and 5-year Chair of QRCA’s Online Special Interest Group (SIG). Today, her work continues to utilize online and mobile methodologies, and online bulletin boards are still in her now-much-larger online toolbox.


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